content

content

The content parameter is a JSON object that contains the lead information in key value pairs.

Example content object

"content": { 
"firstName": "John", 
"lastName": "Smith",
"email": "john.smith@aol.com", 
"phone": "(555) 867-5309", 
"postalCode": "90210" 
}, 

Best Practices

Try to use the same website form field keys from Command Center.

Example Form field keys from Command Center

If you are creating a lead then use the same Form Field Keys in the content object for creating a lead via the API:

"content": { 
        "name": "John", 
        "email": "john.smith@aol.com", 
        "phone": "(555) 867-5309", 
        }, 

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